Future-Touch is specialized in trend forecasting and translating future trends into innovation.
We match the competence of our clients with future trends through innovation. The innovation process is based on the production technologies of our client, the development of new applications and by broaching new markets. Future-Touch integrates future trends and manufacturing in the innovation process.
Our services are: Future Trends, Product innovation, Future Presentations
Antoinette van den Berg, founder and leading spirit of Future-Touch, has an outstanding view of the future. On request Future-Touch creates trend forecasting for the cosmetic, food, raw material and half product industry. Future-Touch forecasting starts with obtaining an in-depth knowledge of your company. Based on that information we display the relevant future trends while focusing on your identity, production technologies, new markets, a specific country or a product range.
Future-Touch has a highly respected reputation in the cosmetic industry where it’s known for her future vision of Men, Women, India, Color and Effects. In addition we focus on the food industry since it shows strong links with the cosmetic industry. Recently van den Berg started offering Forecasting Claims (for the personal care industrie) as well.
Future-Touch is specialized in trend forecasting and innovation at the B2B level. In our (on-line) B2B marketing trend presentations we match future trends (2 years ahead) with innovations based on production technologies and our client’s products in order to drive sales. B2B marketing trend presentations are a perfect sales tool for subcontractors, the packaging industry, half product and raw material suppliers.
Our famous yearly B2B trend presentation for the pearlescent pigment industrie (see illustrations of the 2015+ presentation) is used by: France: Aircos, Alcos, Chanel, Clarins, Dior, Fiabila, International Laquers, L’Oréal, Make Up and Yves Rocher Italy: AncorottiSrl, Chromavis, Deborah and Kiko Germany: Beiersdorf, Faber Castell, H&M, Schwan-Stabilo, Schwarzkopf (Henkel), Weckerle. UK: Boots, HCT, Procter & Gamble, Swallowfield and the Body Shop. USA: Elizabeth Arden, Intercos, Procter & Gamble, Revlon, Schwan Cosmetics, and Unilever. Japan: Albion, Asanuma, Jo Cosmetics, Milot, Nippon Shikizai, Shiseido, Toshiki Pigment.India: Aero Pharma, Agarwal Herbal, Cheryl, Evonik, Ind-Swift, Lakmé, L’Oréal, Sahara, Unilever, Zodhita and many more.
For key accounts of our clients we develop “one off” B2B presentations where we focus on trends and innovations that matches the account. read more about our seminars
Van den Berg was the first world wide to develop B2B marketing trend presentations for the raw material industry (start in 1992). She travelled all over the world to give presentations to companies like Jaguar, Renault, Chanel, Dior, YSL, Clarins, Make Up for Ever, Guerlain, Estée Lauder, Boots, Beiersdorf, Procter & Gamble, Gamma Croma, Deborah, Intercos, Woolworths and Crown Wall papers.
While supporting your innovation we follow our philosophy that is grounded on ‘Aesthetic Innovation’. This concept is based on existing techniques and unveiles their unused opportunities to create new visual qualities; it integrates trends and manufacturing in the innovation process. This process is always driven by future trends and the specific identity of a company.
Antoinette van den Berg received the award ”De aanmoedigings prijs van Emmy van Leersum” for her design philosophy “Aesthetic Innovation”.
Future trends and innovation do not stand alone; they are part of the long term strategy of a company. Antoinette creates a sense of urgency in the management team in order help them create a long-term strategy that incorporates changing consumer behavior in the future.
For our clients, it’s essential that their products match the future demand of their clients. Also, they need to distinguish themselves from their competitors. When the huge possibilities of 3D print technology dawned on me, we immediately developed several collections of 3D printable products for the cosmetic industry; products that nobody has seen before, simply because they could not be produced.
For more info on our 3D printable design: firstname.lastname@example.org
Antoinette van den Berg is a well-known speaker at congresses, international fairs and company events. Accompanied by movie clips and music, van den Berg explains her vision of the future and applies future trends on specific businesses. This acts as an eye opener that broadens everybody’s mind and way of thinking.
Large companies like L’Oreal, LVMH, Chanel, YSL, Clarins, Shisheido, H&M, Sephora, Beiersdorf, BASF, Dow, Procter & Gamble and Unilever, attended Antoinette’s trend presentations in city’s like Paris, Bangkok, Berlin, Amsterdam and Barcelona.
Seminar: In a seminar Antoinette van den Berg shares her future vision with a team. She stimulates people to think open minded towards future possibilities such as new product concepts, new or different use of products and machinery, and to discover innovative markets. The leading theme is above all: how to apply future trend on a specific business. Antoinette recently gave a seminar for the Amsterdam Fashion Week attended by Volvo, Sanoma, Vodaphone, L’Oreal and more.
B2B seminars: Custom-made seminars are a perfect B2B marketing tool to inspire and stimulate innovation to key account. Antoinette recently gave a B2B seminar at Nivea Beiersdorf Hamburg for a “wet wipe” supplier. The reaction of Beiersdorf: ”Wooow!, Out of the box, innovative and realistic.”
Live trend tour: Seminars can include a live trend tour in which Antoinette shows a team how and where to notice relevant trends for a company. Antoinette gave several trend tours in Paris for Rive dela Beaute.